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How the RQM works

The Pensions and Lifetime Savings Association (formerly the NAPF) is at the heart of the pensions industry. We strive to help everyone achieve a better income in retirement.

The pensions industry has evolved dramatically in recent years; the introduction of new legislation has given savers the freedom to take a much more proactive role in their pensions future. To support savers in taking this positive step forward, we conducted a consultation  which recognised the need to provide guidance on what a 'good' in-retirement product looks like.


The consultation identified the following factors as indicators of product quality:

Product features- Provides value for money
- Permits transfers to alternative products
- Meets customer needs over the product lifetime
- Includes default investment options
Communication standardsClear point of sale information on:
- Charges
- Risks
- Actions
And further information and advice as required
Clear and regular communicationIncluding information on:
- Charges
- Factors affecting security
- Decisions for customer

Based on these features we have devised an accreditation process that assesses these factors, if all criteria is met, the product is awarded the Retirement Quality Mark.*

RQM is not a product guarantee

Latest news

25/11/2016 - Assessor panel recruitment read more

19/10/2016 - First RQM awards read more